Home Staging and Interior Redesign Services:
Creating beauty and joy…
…one home at a time!
Home Staging is the hottest and most effective marketing tool that can help a home sell faster and for as much as possible. My name is Cynthia Black and I have professional staged over 4,000 homes in Kansas City, including Johnson County and surrounding cities, with consistent results: Sold Fast!
All things being equal such as price, square footage and location, typically the best-looking homes sell first. Home Staging gives homes an “edge” regardless of whether it’s a boom or bust real estate market.
It's All About Presentation…
My approach to home staging is very calculated. It’s a proven system of arranging furnishings to create a positive impact on buyers the moment they enter a room. I draw the eye to the best features of the home, and try to improve any weaker elements. Unlike interior decorating, which makes a home appeal to its homeowner’s unique tastes, home staging makes the home appeal to a variety of tastes—not vanilla, but definitely yummy! Everyone wants the home they’re buying to be better than the home they’re leaving! So yes, pack away the clutter. Yes, spruce up the yard. Yes, take care of the Honey-Do List. Yes, clean! clean! clean! That brings the home to a level playing field with less than HALF of its competition. Home Staging takes it to the Next Level—a leap ABOVE the competition!
FACT: A staged home often sells within the first few days after being home staged. Home Staging works! Why? Buyers come with a variety of goals, capabilities and limitations, but they usually have a few things in common:
- They can spend as little as 10 minutes touring a home;
- They want a great home at a great price and are looking for ways to justify a lower offer;
- If they don't like something then the rest of the tour may be spent confirming reasons not to buy the home;
- They are reviewing Internet photos to determine their "To-See" list, and perfectly good homes get cut based on the photos;
- They are often unable to "think around" or "see beyond" something; and
- Many will arrange their furniture the same way that the current homeowner has arranged it, so if it doesn't look right they typically assume it's a problem with the floor plan.
Home Staging makes a home look its best before the first buyer walks through the door. A home that shows well takes full advantage of the initial burst of interest that occurs when the home is first listed, increasing the chances of it selling quickly. A home that sells quickly has many benefits:
- More Money. Homes that sell faster usually sell for close to the asking price because buyers are less confident that a lower offer will be accepted for a home that just hit the market.
- More Competitive. All things being equal (price, location, square footage) the better-looking homes sell first.
- More Showings. A staged home looks its best for the Internet photos, resulting in the home being included on the "To-See" List.
- Less Stress. With living and working and family and activities and packing and cleaning and unexpected showings…it can drive even the most organized seller over the edge.
- More Manageable: A good home stager helps prioritize tasks outside of rearranging furnishings, taking the guesswork out of how to best use precious little spare time and budget dollars.
- Less Uncertainty. The seller spends less time worrying, "Will it sell before I have two mortgage payments?"
- Less Work. It's a constant and difficult process to keep a home perfect for showings, especially with children (and beloved pets).
- Less Inconvenience. No longer "on hold," sellers can return to their regular routine faster, start packing and moving on with the process.
- It's Fun! Most sellers love to see what a home stager will do with their home and look forward to getting ideas they can use in their new home!
A talented Home Stager can often help a seller save thousands of dollars simply by moving things around!
And if you're into STATISTICS, a staged home will spend 30% fewer days on the market (national average). [See a list of Realtors who pay for Home Staging.]
List of Home Staging Services:
- Stage to Sell: rearrange existing furniture & accessories.
- Walk-through with typewritten recommendations.
- Photographs for the Internet. [Click here to see examples of Photography Services]
- Listing Flyer created.
- Interior Redesign Services using what you already own.
- Addition of furniture & accessories.
- Supplement existing furnishings (or vacant homes) with Accessories only.
- Virtual Staging Consultation via E-mailed photographs.
- "Flipper" Consultation to help spend funds wisely (i.e., to help the home appeal to women!).
- Organization Consultation to take back control of your home.
- Buying Plan assistance for new furniture.
- Space Planning for the new home (helpful on moving day!).
- Downsizing Consultation to surround yourself with items you love and furniture repurposing ideas.
- Successful Furniture Mergers after the wedding.
- Hang framed artwork.
- Create beautiful displays: bookcases, kitchen soffits, china cabinets, mantles, tablescapes.
- Creative uses for ordinary items.
- Guest Speaker at your organization meeting.
- Train Home Stagers to start their own Home Staging Service.
- Train talented real estate agents to stage their own listings.
Schedule a Home Staging / Interior Re-design Appointment
The bottom line: Getting buyers through the front door is good; getting a contract is better!
Comments often heard after Home Staging to Sell:
"I wish I'd known about you years ago!"
"This has been the best part of the selling process!"
"I can't believe this is my stuff!"
"Can you help me with my new home?"
"I've struggled with this room for years and you fixed it in 10 minutes!"
"This wasn't as bad as I thought it would be!"
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